• www.marketingpower.com - American Marketing Association Web Site.
• www.the-dma.org - The Direct Marketing Association Web Site.
• www.dma.org.uk - The UK Direct Marketing Association Web Site.
• www.fedma.org - The European Direct Marketing Association Web Site.
• www.adma.com.au - The Australian Direct Marketing Association Web Site.
• www.hkdma.com - The Hong Kong Direct Marketing Association Web Site.

Industry Magazine/Journal/Periodical Web Sites

• www.dmnews.com - DM News, a weekly journal for direct marketing professionals with a section for internet marketing.
• computer.howstuffworks.com - provides information on internet and computer operations
• www.directmag.com - Direct Magazine, a monthly magazine for direct marketing professionals.
• www.1to1.com - 1 to 1, a monthly magazine for direct marketing professionals.
• www.targetonline.com - Target Magazine, a monthly magazine for direct marketing professionals.
• www.catalogagemag.com - Catalogue Age Magazine, a monthly magazine for direct marketing professionals dealing specifically with catalogue sales.
• www.BtoBonline.com - BtoB Magazine, an online journal for marketing and e-commerce strategists
• www.adage.com - Ad Age Magazine, a comprehensive weekly news magazine covering all aspects of the U.S. advertising business.
• www.marketingmag.ca - Canada's equivalent to Advertisting Age
• www.responsemagazine.com - Response Magazine, a monthly magazine for electronic direct marketing professionals.

E-Commerce Information & Research Web Sites

• www.emarketer.com - Internet and e-commerce research and survey results.
• www.wdfm.com - Free weekly newsletter which critiques marketing oriented web sites.
• www.marketingsherpa.com - Free newsletters, case histories and statistics regarding online marketing.
• www.wilsonweb.com - Web marketing and e-commerce tips and hints by Dr. Ralph F. Wilson.
• www.ecommercetimes.com - Current news regarding the world of e-commerce and e-business.
• www.cyberatlas.internet.com - Internet and e-commerce statistics covering a wide range of topics including PC penetration by geographic region, Internet usage numbers by month, top web sites, etc. The list is quite exhaustive and is compiled from sources such as AOL, Nielson Ratings, Harris Interactive, etc.

Other Pure Informational & Research Web Sites

• www.jup.com - Internet and e-commerce research and survey results. Free, but registration is required.
• www.ruthstevens.com - Web site of Ruth Stevens, a major contributor of articles on the subject of customer acquisition and retention strategies published in such journals as DM News, i-Marketing News, Direct and e-commerce Business. Her speciality is the BtoB market.
• www.exporthotline.com - This site houses hundreds of national and international government reports covering the rules, regulations, trends and forecasts of product and service sales by country. For example, in one extensive report you can learn of Italian e-commerce habits, trends and forecasts. In another report you can learn of the state of the TV cable market in Sweden. Free, but registration is required.
• www.amrresearch.com - Web site of AMR Research, a leading provider of business application and technology research for global organizations. View partial reports covering such topics as e-commerce, customer relationship management, and other strategic business applications.
• www.harrisinteractive.com - Web site of Harris Interactive, a worldwide market research firm best known for pioneering the use of the Internet to conduct scientifically accurate market research. Search their extensive library for relevant industry findings.

Census Information Web Sites

• www.census.gov - U.S. Census Bureau web site full of information and free reports, mappings and data for download. You can even input your address and learn the average income and age in your block group.
• www.freedemographics.com - Offers unlimited access to U.S. Census data.

General Data Mining Web Sites

• www.softwaremag.com/knowledgediscovery.html - This article offers a link to a very comprehensive list of data mining tools available on the market today.

Information Technology Web Sites

• www.geek.com - A user friendly web site offering a free on-line glossary that will help you better communicate with your IT group. Great cross referencing of terms in every definition. Quite exhaustive. Ever wondered, for example, what OLAP processing means?

Informational Data Hygiene Web Sites

• www.g1.com/Solutions - The web site of Group 1 Software, which provides very useful descriptions of address standardization rules and regulations, NCOA processing and other data quality processes.
• www.grcdi.nl/products.htm - The web site of Graham Rhind, an expert in international (and national) address standardization and cleansing. Graham is also the author of three books on this subject. This site gives an abundance of information and live links.
• www.semaphorecorp.com/cgi/form.html - The web site of the Semaphore Corporation offering free address standardization and file deduping software. At this link, you can type in a non-standardized address such as "6B 214 168, Bronx, NY, 10456" and out will come "214 East 168th Street, Apt B6, Bronx, NY, 10456-2807." Give this little online address standardization routine a try!

Privacy Rules & Regulations Web Sites

• www.understandingprivacy.org - Here you can find some simple tips to keep your information private, both online and off. They also have a variety of tools and resources to help businesses become more knowledgeable about good privacy practices.
• www.privacyknowledgebase.com - Privacy Knowledge Base will help you better understand privacy and data protection issues, and develop an effective privacy management plan.